Tune In Colour
First, we paired music notations from C to B with colours of the same initial. The colour palette then becomes the ambiance theme for each musical note’s visualization.
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Then, we created a music playlist for the O Relax apps, sequenced from C note to B note, with each tuned into a certain time in the day and a specific activity of the same initial. Tune in C to help you contemplate, tune in D to accompany you driving, and so on. (Music: Kevin Nikolas)
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Eventually, this is what we were trying to create; a comprehensive experience built through visuals and sound, to go beyond mere promotional motivations and offer something truly enjoyable for the eyes and ears.
Client
OPPO INDONESIA
Discipline
STRATEGY
– CAMPAIGN
– SOCIAL MEDIA
GRAPHIC DESIGN
– VISUAL IDENTITY
– PACKAGING
MOTION PICTURE
– ADVERTISING
– DOCUMENTATION
– MOTION GRAPHIC
PHOTOGRAPHY
– KV
– SPATIAL
Noone
KEVIN NIKOLAS TIMOTIUS IMANUEL GARYANES YULIUS TASYA BINTANG SHAREIN SHAFA SHANDY ERNAWAN
